Teaching Reform and Innovation of Color Design of Automobile Interior from the Perspective of CMF

Abstract

Under the dual impetus of the transformation of new energy vehicle architecture and the upgrading of consumption, the interior of automobiles, as the core carrier of user perception, is undergoing multi-dimensional paradigm reconstruction. The color design of automotive interiors has gradually become the core battlefield of CMF innovation, directly influencing brand recognition and user driving experience. This paper, starting from the perspective of CMF color research, explores the innovative paths and methods of automotive interior color design. It analyzes the contemporary consumer aesthetic trends, breaking through the traditional static aesthetic research paradigm. By integrating color psychology, human-computer interaction, and sustainable development concepts, as well as the application of new materials and digital processing technologies, it constructs a three-dimensional trend of color, emotion, and function, and formulates innovative color design strategies.